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Studies and white papers

Everything you need to know about Influencer Marketing - regularly updated, 100% for free.

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Beyond the post: Rethinking influencer pricing and payments in 2025 cover Kolsquare
Guide

Beyond the post: Rethinking influencer pricing and payments in 2025

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Youtube guide by Kolsquare cover
Guide

YouTube at 20: The future of influence is here

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Global Influence: From Asia and the US, to Europe by Kolsquare
Guide

Global Influence: From Asia and the US, to Europe

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Gen X & Influencer Marketing: 2025 Kolsquare Guide
Guide

From mixtapes to TikTok: Why Gen X is the dark horse of influence marketing

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Cover of the Influence-powered marketing mix guide by Kolsquare
Guide

The Influence-powered Marketing Mix: Driving impact across every channel

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Kolsquare Affiliate Guide
Guide

Affiliate vs. Influence? How smart brands are combining both for maximum growth

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